Explore how to tackle a disorganized & inefficient Outreach instance. Jennifer will share strategies and steps for governance, reporting, content creation, and enablement. Prioritizing these strategies will result in empowered and knowledgeable users, powerful content which is organized and continues to perform, & data insights to inform a team's strategy & ability to be agile.
Panel hosted by Jennifer Dimock, Sr. Marketing Operations Manager, Coursera
A Customer Onsite can take many forms - EBRs, SKOs, Dinner, Coffee or Platform Demos! But there's a big difference between going onsite to visit with a customer and NAILING the onsite to secure trust & business expansion. No matter the goal, this session is intended to help reps understand how to outline clear DBOs entering any live customer engagement and ensure you leave with an invite back!
Panel hosted by Emily Blau, Director, Global Sales Engagement, Proofpoint
Learn how to maximize the impact of your GTM organization by emphasizing the importance of fully utilizing all of Outreach's features beyond just sales sequences. From the value of success plans and account plans in ensuring cross-functional communication and efficiency to the role of AI in the future of sales as well as the importance of cross-functional communication and how tools like Outreach can facilitate better alignment between different teams.
Panel hosted by James Terry, Head of Revenue, Indeed Flex
Gartner reports that 83% of buyers today, DON'T want a seller involved. If I had to guess why: It's because they don't learn anything from AEs, that they don't ALREADY know. So instead of adding value, AEs only add time, headache, 97 follow-ups, & pressure to buy. Join Becc Holland for: How to run DISCO, in a way the buyer craves. The ?s to ask: To find UNKNOWN problems & drive closed-won %.
Panel hosted by Becc Holland, CEO & Founder, Flip the Script
Learn how to quickly build account and prospect lists for your team, effectively divide and conquer their book of business, and set your reps up for success by eliminating the need for them to handle this themselves. Master these strategies to excel as an SDR manager and drive team efficiency.
Panel hosted by Corey Carpinelli, Manager, Sales Development, Dscout
Are you feeling frustrated by Outreach change management? Is your Outreach instance a mess and/or you don't know where to start? This session will provide strategic and tactical feedback on how to turn your biggest skeptics into your biggest champions.
Panel hosted by Jason Silverman, Manager, Enterprise Business Development, Peek
Driving change in sales strategy takes vision and collaboration. Join Kevin Tuckness, Head of Sales & Sales Development, and Josh Biers, SVP of Sales at Five9, as they share how they launched an Account-Based Sales motion to transform their approach to pipeline generation and customer engagement.
Panel hosted by Kevin Tuckness, Head of Sales and Sales Development, Five9
Scaling revenue operations requires transformation. Join Pradeep Konduru, VP of Revenue Operations at Procore, as he shares the company's journey to level-up its GTM strategy. Internally named GTMT, Procore analyzed workflows to uncover inefficiencies and redefine roles for scalability. Learn key takeaways from their experience driving impactful change and building a future-ready revenue org.
Panel hosted by Pradeep Konduru, Sr. Director, Procore Technologies
"World class teams optimize for lead efficiency, not volume. Do not get tempted by SprAI and PrAI. In this session you'll learn tons of tricks to maximize efficiency from Tito Bohrt. Come away from the session with insights such as how to auto-validate emails to prevent bounces, how CallerID increases Connect to Demo, how to optimize email personalization workflows, and a few other neat tricks."
Panel hosted by Tito Bohrt, CEO, Altisales
If you look at every BOOM email story and how the deal was won - the common denominator across all are the help and expertise of Solutions Consultants in the sales process. SCs are sellers too and you have to collaborate + prep them properly to win. I believe SCs are our secret weapon / recipe and we should be sharing best practices from top reps and top SCs around how to best co-sell together.
Panel hosted by Amanda Lockwood, Sr. Enterprise Account Executive, Outreach
Discover how social selling can transform sales strategies by building authentic connections and earning buyer trust. This session will cover best practices for building trust with buyers, leveraging authentic connections to shorten sales cycles, and creating a cohesive strategy that aligns sales and marketing to drive actual results.
Panel hosted by Daniel Kushner, CEO & Co-Founder, Oktopost
Running effective campaigns requires more than creativity. It demands operational excellence, scalable processes, and tight alignment between SDRs and Go-To-Market Enablement. In this session, Zscaler’s SDR Campaign Leads (from both EMEA and the AMS) and GTM Enablement team will unpack their approach to delivering precision-targeted campaigns that achieve global impact. From leveraging actionable data to align SDRs and account teams in Outreach, to crafting campaigns that convert, discover how Zscaler bridges the gap between strategy and execution. Leave with insights to elevate your campaigns and accelerate pipeline generation.
Panel hosted by Lindsay Sneyd, Team Lead, GTM Technology & Systems Enablement, Grace Sisk, Pipeline Generation Specialist, Jerald Hansen, SDR Campaigns Lead - AMS & Yusuf Mouharrem, SDR Campaigns Lead - EMEA
Embark on a "scavenger hunt" for essential 2025 sales skills. This session reveals the 3 critical skills to develop in 2025 and provides a framework for developing them within your workflow. Learn how to move beyond 'check-box' training and embrace continuous learning. Gain insights for individual development and building high-performing teams.
Panel hosted by Lauren Cursiter, Global Marketing & Communications Manager, Google
Sales professionals aligned with marketing are 106% more likely to exceed sales goals (Hubspot, 2024). Yet, many struggle with fragmented GTM strategies that limit performance and efficiencies. This session brings together leaders from CreatorIQ's Sales, Revenue Marketing, and GTM Operations teams to explore how true cross-functional alignment empowers teams and maintains a competitive edge.
Panel hosted by Valerie Leary, Sr. Director, Revenue Marketing, CreatorIQ | Kojo Amoako, GP of GTM Operations, CreatorIQ | Mason Dettloff, VP of GLobal Growth Sales, CreatorIQ
This session explores how Revenue Operations and Enablement at SpyCloud collaborated to address low adoption rates of Outreach.io. By leveraging strategic territory planning, we align Outreach workflows with rep priorities, ensuring seamless integration into daily workflows. We'll share tactical approaches, adoption metrics, and success stories that drive efficiency, increase utilization, and accelerate results.
Panel hosted by Liz Chavez, Director, Revenue Enablement, SpyCloud | Ashlie Ketteman, Director of Revenue Operations, Spycloud
"The GTM Signals we have provided sellers have not really changed over the years even though the world and technology has dramatically evolved. Given the copious amounts of data at your fingers you no longer just need to use what is out of the box. Attend this session to learn how we are evolving from the old stone age to the New Age of GTM Signals for Sales and the entire revenue organization."
Panel hosted by Tom Keefe, Principal GTM Expert, Demandbase
As a Strategy & Enablement Leader at Outreach, the platform empowers our sales process & drives measurable outcomes. By leveraging AI-driven insights & automation, Outreach streamlines workflows, enhances productivity, & increases win rates. I will highlight how Kaia enables us to evaluate the impact of enablement programs through actionable data, aligning sales behaviors with business outcomes.
Panel hosted by Kamille Ramirez, Director, Strategic Programs & Enablement, Outreach
Athena Health had some gaps to fill in their GTM process. Early last year, sales reps were not following-up on prospects quickly or often enough, which meant their pipeline was severely suffering. There was a clear disconnect between Sales <> Ops that needed to be solved for. Learn how they leveraged Outreach sequences to build an inbound lead workflow that inspired even greater transformation.
Panel hosted by Dana Abercrombie, Sr. Manager, Commercial Strategy and Operations, Athena Health
Account - Based Marketing(ABM) was a breakthrough, but the next frontier is the rise of buying groups. Today’s sales landscape requires engaging entire groups of decision - makers, not just a single contact.In this fireside chat, Jeremy Schwartz from Palo Alto will reveal how his team has harnessed cutting - edge technology, intent data, and AI to redefine lead qualification. By identifying and engaging the right buying groups, they’ve blurred the lines between sales and marketing, driving deeper alignment and accelerating deals.Learn how data - driven collaboration unlocks faster, smarter opportunities – and how AI and intent data are supercharging sales and marketing effectiveness for greater business impact.If you're in RevOps or looking to transform your approach, this session is a must.
Panel hosted by Jeremy Schwartz, Sr.Manager, Global Lead Management & Strategy, Palo Alto Networks
Unlock the secret to sustainable revenue growth with a Moneyball-inspired approach to pipeline coverage. In this session, RevOps leaders will learn the formula to assess whether teams have enough pipeline coverage to hit their goals—and what to do if they don't. Using Outreach's Pipeline Generation Report and key metrics like Correct Connect Rate (CCR) and Meetings Booked Rate (MBR), we'll reveal how to coach sales leaders to focus on the right activities, target the right buying groups, and deliver the right messages.
RevOps leaders know the secret to success lies in leveraging a connected, cohesive tech stack. In this hands-on session, discover how to maximize the value of your data ecosystem by integrating your sales execution platform with the broader technology stack. Together, we'll explore the transformative potential of integrations, APIs, and seamless data sharing to both strengthen and unlock workflows and actionable insights.
In the world of sales, content is king—but only if it drives results. This panel session brings together industry experts to uncover best practices for creating and optimizing platform content like sequences, snippets, and templates. Learn what sets high-performing content apart, how to foster collaboration through content committees, and strategies to ensure continuous improvement.
RevOps is no longer just about streamlining processes—it's about steering the ship. In this inspiring session, hear firsthand from one of Outreach's trailblazing customers about the evolution of Revenue Operations and its future as a strategic leadership function. Learn how RevOps leaders are reshaping their roles, driving measurable impact, and earning their seat at the decision-making table.
This session explores how organizations can leverage usage data to boost customer retention and drive business expansion. Learn strategies to identify key metrics, analyze customer behavior, and predict churn using data-driven insights. Discover Outreach platform capabilities to optimize customer experience, improve engagement, and unlock growth opportunities.
Panel hosted by Rakesh Saini, Director, Product Management, Outreach
One of the most impactful ways to accelerate the value your organization sees is to automate workflows with Triggers. And Outreach Triggers got some major enhancements in 2024. Learn about powerful new capabilities like field change-based Triggers, event-based Triggers, and Campaign object triggers, and get expert tips on how to use Outreach Reporting to measure the financial ROI of your Triggers.
Panel hosted by Chris Hoffman, Sr. Customer Success Manager, Outreach | Raven Deneau, Technical Solutions Architect, Outreach
You need your data to help you make better decisions. As you invest in AI, it's even more critical. Part of modernizing GTM means using Outreach to prospect strategically in the age of AI with sophistication, as well as experimentation (the kind you can actually use to guide your business). In this session, ex-Snowflake admin and OneView founder Remington Rawlings shares the process holistically.
Panel hosted by Remington Rawlings, CEO & Founder, GTM Architects
Meet one-on-one with our Managed Services Team to ensure your content and platform are optimized for success. During your 15-minute session, we'll address updates, action items, and strategic improvements tailored to your business needs. Walk away with a comprehensive readout of options and best practices, including tips for account-based selling and building effective content committees.
Unlock the full potential of Kaia with insights on coaching cards, content cards, and custom topics. This session will demonstrate how to customize these tools to align with your team's goals and enhance productivity. Discover practical tips to drive team efficiency and elevate your coaching strategies using Kaia's robust features.
Discover step-by-step processes for setting up content cards, coaching cards, and custom topics to maximize impact. This session will provide actionable insights for tailoring Outreach to your organization's specific goals. Gain confidence in creating a personalized and efficient platform for your team's success.
Explore the transformative capabilities of custom objects and automations in your workflows. Learn how to leverage advanced Salesforce integrations and innovative use cases to streamline operations. Gain practical examples and insights to unlock the full potential of custom objects for your organization.
Become a sequence pro with this in-depth training on rulesets, schedules, collections, throttle settings, and more. We'll cover everything you need to manage complex sales workflows and ensure your sequences run smoothly. Leave with a solid understanding of best practices to optimize your team's performance.
Discover the power of triggers to automate time-consuming processes and enhance efficiency. This session will showcase real-world use cases like persona assignments, time zone adjustments, and other essential optimizations. Learn how to set up and refine triggers to transform your workflows.
Keep your CRM sync running seamlessly with expert guidance on maintenance and troubleshooting. This session will help you identify common pitfalls and address sync challenges effectively. Walk away with actionable strategies to ensure your CRM and Outreach data integration operates flawlessly.
Establish a scalable governance framework to align your Outreach platform with business goals. Learn the importance of content committees and maintenance strategies to ensure consistency and quality. This session will provide you with practical tips for creating a sustainable governance model.
Unlock the power of Operational Excellence through a Center of Excellence framework to drive sustainability, scalability, and revenue outcomes with the Outreach platform. This session will guide both new & existing customers on structuring their organization to support end users, drive adoption, and achieve revenue goals. Learn strategies to standardize processes and measure success, even with limited resources.
Panel hosted by Panel hosted by Tali Dunn and Avrom Feinberg, Outreach
Ted Talk: What's new and what's next --> how leading revenue teams are harnessing Agentic Sales AI to succeed
I'll share how my journey as a migrant shaped my approach to sales, focusing on resilience, authentic connections, and bridging cultural gaps. Discover practical strategies to build trust, foster meaningful relationships, and drive success in high-stakes sales environments---because if I can sell across continents, you can too!
Panel hosted by Alejandra Cadario, Business Development Representative, Speexx
This speech highlights key strategies for building high-performing sales teams in 2025, including fostering continuous learning, hiring with purpose, embracing technology, promoting accountability, leading with empathy, and encouraging cross-functional collaboration to exceed targets and drive success.
Panel hosted by Rhasheeda Hughes, Manager, Revenue Development Representatives, Development Dimensions International
A panel / round table discussion from industry sales leaders around the shift away from XDRs to full cycle sellers. Undersatnding each organization's strategy behind the switch, outcomes of the switch internally, impact on the customer / buyers & how AI is contributing to the ability to remove the work of an SDR to enable full cycle reps.
Panel hosted by Amanda Lockwood, Sr. Account Executive, Outreach
Want to build a stronger brand, expand your network, and close more deals---all while making a real impact? Social impact and volunteering aren't just feel-good activities; they're powerful tools for sales professionals. In this session, we'll break down how giving back strategically can boost your credibility, open doors with decision-makers, and ultimately drive revenue. Do good. Sell better.
Panel hosted by Shelton Banks, CEO, Re:work Training
Learn how Outreach Conversation Intelligence (CI) uncovers winning sales patterns, from high-performing messaging to tone and question frameworks. Discover how Sumo Logic translates CI insights into real-time coaching, script refinement, and strategic SDR alignment. Walk away with a roadmap to balance data-driven insights with practical coaching for lasting impact.
Panel hosted by Liam Mercier, Global Operations & Enablement Manager, Sumo Logic
How Reltio is leveraging AI to supercharge our revenue development sales cycle---and how you can apply these insights to elevate your own strategy. Discover how you can use data and automation to modernize outbound prospecting---prioritizing efficiently, messaging and reaching key personas, streamlining processes, and boosting productivity---all while maximizing resources and driving efficiency.
Panel hosted by Michael Brown, Head of Global Business Development, Reltio
Outreach is the first and only Sales Execution Platform built for intelligent revenue workflows, supporting hundreds of thousands of sellers worldwide.
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